News and news presenting has come a long way. Gone are the scripted times of news reading with news readers, appearing like they would fall asleep any moment, would drone on giving the highlights of the days events. The arrival of satellite and cable television changed everything and made the business enterprise of news a major money crunching tool. With passing years, news started becoming much more category specific and thus gave rise to more channels that provided entertainment and information in their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their very own specific domains and catered to their selected audience.
Sports have always experienced a huge fan base and enthusiasts are invariably keen on sourcing information regarding their preferred sports. Several media giants went ahead into several alliances to gain greater coverage of sports events which were being kept in areas beyond their network and began broadcasting them on their own networks.
This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one needed to know from the realm of sports. Now sports channels have dedicated news channels which cover and provide for their viewers not just games but also sports reviews, statistical game analysis, player updates as well as their performance reviews as well.
A large number of sport shows do compete against one another trying for greater viewerships and take major efforts for making this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers for the channel, they actually do everything to stay on top.
One such news provider that made a huge influence on news viewing was in the year 2000 when Naked News was launched. This program was launched as a internet based news service that featured an entire television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped while they read the news and presented their segments.
Naked News began with merely one anchor, Victoria Sinclair, who presented all of the sections of the program. She continues to be an integral part of Naked News. Some of its initial success could be credited to the free viewership on the channel, which did become immensely popular even in the absence of a marketing and advertising strategy.
These folks were popularized by the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also brought in a number of guest anchors to help keep the format interesting. Following the crash of the internet boom, only one segment on the program could be viewed for free and ultimately by 2004 the complete program was changed into a members only one with no segments accessible for free access.
The naked sports news presenters have also been very popular and also have been featured in several tv programs and have been featured in many newspapers and magazines.